» Telecom http://luckierethinktank.com Fri, 03 Feb 2012 15:46:06 +0000 en hourly 1 http://wordpress.org/?v=3.1.1 ‘Groupon Now’ Brings Check-In Deals to Main Street http://luckierethinktank.com/2011/05/groupon-now-takes-check-in-deals-to-the-streets/ http://luckierethinktank.com/2011/05/groupon-now-takes-check-in-deals-to-the-streets/#comments Tue, 10 May 2011 23:07:13 +0000 David Griner http://luckierethinktank.com/?p=1747 Continue reading →]]> Groupon has just launched a potentially game-changing new tool called Groupon Now, which lets you use your smart phone to find limited-time deals nearby. Check out the intro video:

Maybe I’m being overly optimistic, but could this be the turning point that finally convinces the consumer masses that location-based apps are worth their time?

If nothing else, the short-term nature of the deals means that more small businesses will be willing to try Groupon without worrying about the logistical nightmare of fulfillment and staffing that can often come with successful group deals.

So what do you think? Does this make you more interested in using Groupon or even giving it a shot for your business?

David Griner is the Director of Digital Content for Luckie and Company and contributing editor for Adweek’s blog, AdFreak.com. You can reach him by e-mail or on Twitter.

]]> http://luckierethinktank.com/2011/05/groupon-now-takes-check-in-deals-to-the-streets/feed/ 1 April Trend Trackers http://luckierethinktank.com/2011/04/april-trend-trackers-2/ http://luckierethinktank.com/2011/04/april-trend-trackers-2/#comments Fri, 15 Apr 2011 14:32:18 +0000 David Stutts http://luckierethinktank.com/?p=1690 Continue reading →]]> Each month we publish a series of four marketplace specific Trend Tracker newsletters that take a quick topical look into the banking, snacking, telecom and tourism industries. While we sometimes look at traditional stuff like new campaigns and promotions, we really tend to focus on interesting insights that relate to emerging technologies, digital and social happenings and consumer behavior.

Read below for the headline stories in each report and download the reports for free by clicking on the respective links.

Banking

  • Snap A Photo Of A Bill, Then Click To Pay It
  • Bank Taps Customers For Co-Developed Ideas
  • Google To Test Mobile Payments At Stores
  • How The Other Half Lives: A Low-Income Version Of Life
  • In South Africa, Cardless ATM Withdrawls Via Mobile Phone
  • AMEX Launches Digital Payment Platform To Attack PayPal
  • Lookout PayPal: Visa Jumps Into Personal Payments
  • Amazon Exploring Mobile Payment Service

Snacking

  • TCHO Turns Chocolate Making Into A Serious Game
  • Pepsi Capitalizes On Fond Thoughts Of The Good Ol’ Days
  • Taking Photos Of Breakfast And Giving Meals To Children
  • Stouffer’s Farmers’ Harvest Seeds Farmville
  • Kids, Would You Like Some Augmented Reality With Your Cereal?
  • Mars Introduces Random Acts Of Chocolate
  • Coca-Cola Launches Global Music Effort To Connect With Teens
  • Step Away From The Cheetos
  • Kraft To Reward Sustainable Farming

Telecom

  • Facebook Teams Up With Warner Bros. To Stream Movies
  • Lookee Here: No-Fee Online TV
  • Google To Test Mobile Payments At Stores
  • USA Network Offers Mobile App Allowing Users To Interact With Performers
  • Atari’s Greatest Hits Collection Brings 100 Classic Games To iOS Devices
  • Apple TV To Offer Live Sports Streaming
  • App Provides Real-Time Instant Messaging Translation Service
  • Android Continues To Grow
  • Amazon Exploring Mobile Payment Store

Tourism

  • Where Consumers Get Discounts On Where They’re Going
  • Location-Based Stories Immerse Users Via Mobile App
  • A Mileage Program For Social Media Butterflys
  • Tourism Ireland Uses St Patrick’s Day To Unveil Facebook Game
  • Wanderfly Helps Travelers Plan In Reverse
  • Intercontinental Online Trivia Game Pushes For Younger Loyalty Members
  • New AAA App Helps Motorists Save At The Pump
  • Airport Perfumes Capture Cities’ Scents As Travel Mementos

For a free subscription to Trend Trackers — or our other monthly newsletter, Generational News and Views — just drop David Stutts an e-mail at david.stutts@luckie.com

]]> http://luckierethinktank.com/2011/04/april-trend-trackers-2/feed/ 1 March Trend Trackers http://luckierethinktank.com/2011/03/march-trend-trackers/ http://luckierethinktank.com/2011/03/march-trend-trackers/#comments Fri, 11 Mar 2011 17:15:48 +0000 David Stutts http://luckierethinktank.com/?p=1536 Continue reading →]]> Each month we publish a series of four marketplace specific Trend Tracker newsletters that take a quick topical look into the banking, snacking, telecom and tourism industries. While we sometimes look at traditional stuff like new campaigns and promotions, we really tend to focus on interesting insights that relate to emerging technologies, digital and social happenings and consumer behavior.

Read below for the headline stories in each report and download the reports for free by clicking on the respective links.

Banking

  • Peer-To-Peer Currency Exchange Puts Users In Control
  • Dwolla Adds Location To Mobile Payments
  • American Express Partners With Foursquare To Link Cardholders
  • TD Ameritrade Debuts Mobile Trading Platform
  • Mobile Payments Take Hold Around The World
  • Top 20 Visited Financial Websites For January
  • Citi Relies On Mobile Channels For Customer Engagement
  • Orange And Barclaycard Ready For Contactless Mobile Payment In The U.K.
  • Tax Returns To Buys TVs, Furniture And A Vacation

Snacking

  • Breakfast Meets Dessert With New Granola Bar
  • Oreo Sets World Record On Facebook
  • Foodily Takes Recipes Social
  • Planters Campaign: Sustainability Plus Fun
  • Chickpea-Based Cereal Hits The Shelves
  • Foodspotting Makes Dining Fun
  • Snack Cakes Feature Hershey Ingredients
  • Neuro Stakes It Claim On The Functional Beverage Scene

Telecom

  • TiVo App Lets Remote Control Nap
  • Shazam! Old Navy, Campaign Links TV, Mobile
  • In Japan, Disney Opens Their First Mobile Store
  • Virgin Mobile Launches Facebook Portal
  • Nokia Introduces Bicycle Mobile Charger
  • QR Code Usage Grows 1200% In Second Half Of 2010
  • Mobile Ends Era Of Male-Dominated Gaming
  • High Noon At The Mobile Wallet Showdown
  • Verizon’s Home Phone Connect Expands Nationwide

Tourism

  • Disney Looking Into The Cradle For Customers
  • Ministry Of Detourism Preaches Tips To Travelers
  • User-Generated Site Adds Historical Layer To Google Maps
  • Malaysia Airlines Puts Full Booking, Check-In And Seat Selection Into Facebook
  • Word Lens App Is Translation Magic
  • Sightseeing Becomes Adventure Game With Whai Whai
  • Scratch-Off Map Lets Travelers Show Off Trips
  • Room 77 Lets You See Your Hotel Room View Before You Arrive
  • Jetblue’s Facebook App Offers Rewards

For a free subscription to Trend Trackers — or our other monthly newsletter, Generational News and Views — just drop David Stutts an e-mail at david.stutts@luckie.com

]]> http://luckierethinktank.com/2011/03/march-trend-trackers/feed/ 0 February Trend Trackers http://luckierethinktank.com/2011/02/february-trend-trackers/ http://luckierethinktank.com/2011/02/february-trend-trackers/#comments Mon, 14 Feb 2011 17:12:12 +0000 David Stutts http://luckierethinktank.com/?p=1294 Continue reading →]]> Each month we publish a series of four marketplace specific Trend Tracker newsletters that take a quick topical look into the banking, snacking, telecom and tourism industries. While we sometimes look at traditional stuff like new campaigns and promotions, we really tend to focus on interesting insights that relate to emerging technologies, digital and social happenings and consumer behavior.

Read below for the headline stories in each report and download the reports for free by clicking on the respective links.

Banking

  • TurboTax Unveils Mobile App To File Taxes On Smart Phone
  • Apple’s iWallet Ready To Shake Up Registers
  • Good News: Matching 401(K) Contributions Make A Comeback
  • Crowdfunding Investment For Social Enterprises
  • Banks That Cultivate Authenticity Will Dominate
  • Chase Bank Uses QR Code In Homepage Banner
  • By 2015 Mobile Banking Will Reach 50 Million
  • BMW Sees Car Keys, Not Phones As Next NFC Wallet
  • Wells Fargo Launches Retirement Site For Women
  • Rounding Up Credit Card Purchases Creates A Monthly Donation To Charity

Snacking

  • “Extinct” Chocolate Discovered In Hidden Peruvian Valley
  • For Dipping? Sure, But For Reconnecting Too
  • Winn-Dixie’s App Is Calling All List-Makers
  • In-Store Kraft Kiosk Recommends Recipes Based On Your Face
  • Fooducate App Tells Inconvenient Nutrition Truths
  • In The Healthier Landscape, Popchips Have Bite
  • Veggie Can-Inspired Packaging Brings Whimsy To Nostalgic Candy
  • U.K. Residents Can Track Where Their Coke Bottle Was Made

Telecom

  • Google Testing Phone Number Portability
  • Apple’s iWallet Ready To Shake Up Registers
  • BMW Sees Car Keys, Not Phones As Next NFC Wallet
  • Facebook’s Next Step In Mobile Domination
  • Mobile Payment App Verifies Identity With A Photo
  • Translation In A Snap
  • Device Turns Smart Phones Into Satellite Communicators
  • Hang Ten With Videosurf And Rule The TV Airways
  • Broadcasters, MobiTV Plan Live TV And On-Demand Video Service

Tourism

  • Blood Is Thicker Than Twitter: Travelers Trust Friends And Family Most
  • Site Promotes, Ranks And Books Greek Eco-Hotels
  • Airlines Offer Free In-Flight Facebook
  • Historical Travelers Get Their Own Apps
  • Las Vegas ATM Dispenses Gold Bars And Coins
  • A New Place For Where You’ve Been And Where You’re Going
  • Virginia Marks Civil War Anniversary With A Family Tourism Campaign
  • Location Based Service Helps Guests Connect Off-Line
  • Louisiana Launches New Marketing Campaign
  • Philadelphia Expands Tourism Campaign

For a free subscription to Trend Trackers — or our other monthly newsletter, Generational News and Views — just drop David Stutts an e-mail at david.stutts@luckie.com

]]> http://luckierethinktank.com/2011/02/february-trend-trackers/feed/ 0 January Trend Trackers http://luckierethinktank.com/2011/01/january-trend-trackers/ http://luckierethinktank.com/2011/01/january-trend-trackers/#comments Thu, 13 Jan 2011 22:27:04 +0000 David Stutts http://luckierethinktank.com/?p=1184 Continue reading →]]> Each month we publish a series of four marketplace specific Trend Tracker newsletters that take a quick topical look into the banking, snacking, telecom and tourism industries. While we sometimes look at traditional stuff like new campaigns and promotions, we really tend to focus on interesting insights that relate to emerging technologies, digital and social happenings and consumer behavior.

Read below for the headline stories in each report and download the reports for free by clicking on the respective links.

Banking

  • Barclays Brands London’s Bike Superhighways
  • Visa Enlists 50+ Merchants For Mobile Offers
  • Are Consumers Ready To “Friend” Financial Firms?
  • Citibank Launches “Bank Of The Future” In New York
  • Mint.Com Hits The Books With Students
  • PayPal Reports 300% Growth In Mobile Payments Over Last Holiday Season
  • A Google Mobile Payment Service May Be In The Works
  • A Few Of 2011’s Potential Payment Game Changers
  • Gift Cards Gussy Up To Wow Recipients

Snacking

  • D’Agostino’s QR Tags Give Customers A Shot At Meal Planning
  • In Paris, Public Drinking Fountain Serves Up Sparkling Water
  • Coca-Cola Wraps Largest Social-Media Project Ever
  • Special K Activates First Mobile App
  • Tostitos Funds Latino Collage Scholarships
  • Pepsico’s Latest Challenge: “Snackify” Some Beverages
  • Chocolate Maker Offers Full Transparency On Their Product Origin
  • Half Of Frito-Lay’s Snacks Go All-Natural
  • Look Out, Lunchables!

Telecom

  • QRwrapping Paper Plays Up Holiday Spirit
  • Mobile App For Groups Texting And Conference Calls
  • Visa Enlists 50+ Merchants For Mobile Offers
  • AT&T Adds Product Reviews To Facebook Page
  • Google Readying Digital Newsstand
  • Sears Launches Netflix-Like Service
  • Manufacturers Turn To Smart TV After 3-D Disappoints
  • Yahoo Preps Connected TV Pilot
  • Comcast To Air Live TV On iPads And Tablets

Tourism

  • Tours Of London Led By City’s Homeless
  • Vacation For A Cause
  • Delta Launches New Flight App
  • Indian Tour Operator Offers Holidays In A Box
  • New Site Turns Homes Into Budget Hotels
  • Springhill Suites Supports Local Artists
  • New Social Networks Help Travelers Find Friends
  • Continental Offers Fare Lock-In Feature For A Fee
  • Christmas Spirit Takes Off At Airports Across The Country

For a free subscription to Trend Trackers — or our other monthly newsletter, Generational News and Views — just drop David Stutts an e-mail at david.stutts@luckie.com

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