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Category Archives: PR
Where Is Advertising Heading in 2012? Part 1
Luckie’s best and brightest discuss where they think advertising is heading in 2012. Continue reading
Posted in Creative, PR
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Brand Protection: Keeping the Plane from Falling Out of the Sky
Crisis management plans are vital, but a more essential strategy is brand protection. Keep your brand safe before hardships arise. Continue reading
Posted in PR
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Breakfast Buzz: Getting Consumer Brands on Morning TV Shows
Landing coverage on morning TV programs is key to a consumer product launch. Here are a few tips for a successful broadcast. Continue reading
Posted in PR
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Luckie’s PR Guru Weighs In on Casey Anthony
Brian Pia, SVP/Director of Public Relations at Luckie & Company, joined other national PR experts on CNN.com to discuss Casey Anthony Continue reading
Posted in In The News, PR
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The world is like a giant game board. Why don’t all marketers want to play?
Our very own social media strategist, David Griner, just had a very informative article published as the cover story for Adweek’s Digital Special Issue. This lengthy article covers everything from geo-social check-in to augmented reality, QR Codes and mobile gaming. A … Continue reading
Posted in Digital, Mobile, PR, social media
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