Gen Y

• The Millennial Factor
• Bicultural Millennials Making A Difference
• Pay To Play Education?
• Toyota’s Crossover Campaign
• Customized Recommendations Resonate With Gen Y

Gen X

• Minivans: The Preferred Rides For Gen X?
• High Expectations For Retirement, Zero Planning
• Among Gen X Women, Age 40 Is Part Time
• Moms Can’t Wait For QR Codes
• MTV Turns 30

Baby Boomers

• Online Reality Show Gives Viewers A New Lease Life
• Huffington Launches A Boomer Site Called ‘Post 40’
• Healthy Foods A Growth Industry As Boomers Age
• Feel-Good Recession Movie Draws Boomers To The Multiplex
• Forever-Young Boomers Redefine Old Age

For a free subscription to Generational News and Views — or our other monthly newsletter,  Trend Trackers — contact Jay Waters via email.

Edward Bowser is Community Manager at Luckie & Company. You can contact him by email or follow @etbowser on Twitter.

Gen Y

• Is Bing The Next Big Thing?
• “Back By Popular DEWmand” Targets Millennials
• Design Kits And Online Tutorials Streamline Interior Design
• Is Pay TV Outdated?
• Millennials Hit The Links

Gen X

• Tech-Savvy Xers Keep The Workplace User-Friendly
• Gen X Couples Shacking Up Is On The Rise
• The Career Women From Gen X Have It All… Except A Family
• Gen Xers Look To Stay Young With Natural Anti-Aging Products
• Generation X Aims For Big Score In Nostalgia

Baby Boomers

• Boomers Swelling The Ranks Of Online Dating Sites
• Putting The Brakes On Car Buying, More Boomers Opt For Leases
• As Library Patrons Age, Their Libraries Grow With Them
• Healthier Menus: Older Consumers Won’t Pay More
• Ford To Boomers: Can You Read This Now?

For a free subscription to Generational News and Views — or our other monthly newsletter, Trend Trackers — contact Jay Waters via email.

Edward Bowser is Community Manager at Luckie & Company. You can contact him by email or follow him on Twitter.

Gen Y

• Digital Marketing Reaches The Millennial Wine Drinker
• Social Responsibility Matters To Gen Y
• Pack Your Bags…Gen Y Likes To Travel
• Starbucks Partners With Lady Gaga
• Millennials Still Hope For The American Dream

Gen X

• Luxury Watchmakers Scramble To Catch Up With Gen X
• Brands Attempt To Lure Gen X With Nostalgia
• Aging Xers Are Still “Hungry Like The Wolf”
• Gen X Home Buyers Will Lead Housing Recovery
• What’s Gen X So Scared Of? Stocks

Baby Boomers

• Who Are You Calling Grandma?
• Passing Wealth Along To Heirs Isn’t A Priority For Affluent Parents
• Older, Wealthier Mobile Users More Ad Receptive
• Boomer Moms Serve As Pillars For Their Grown Up Kids
• After Oprah Leaves, Daytime TV May Never Be The Same Again

For a free subscription to Generational News and Views — or our other monthly newsletter,  Trend Trackers — contact Jay Waters via email.

Edward Bowser is Community Manager at Luckie & Company. You can contact him by email or follow @etbowser on Twitter.

Gen Y

• Generation Earn Dishes Real-World Financial Advice For 20-somethings
• Gen Y Changing Alcoholic Beverage Marketplace
• Denny’s Eyes Younger Diners With Video Series
• Millennials Want Downsized City Life
• More Than Half Of Boomerangers Say I Want It Now

Gen X

• Reagan Leaves An Enduring Mark On Gen X
• Gen X Relies On Research, Less On Loyalty
• Garden Stores Draws Gen X Families With Kid-Riffic Areas
• Gen X Clothing Targets Xer’s Kids With Value-Priced Clothing
• Carpetzz Transforms Kids; Artwork Into Custom Rugs

Boomers

• Younger Boomers Lead All Demos In E-Readership
• Sometimes It Takes A Village To Let Seniors Stay Home
• Boomers Break A Sweat In “Age-Appropriate” Classes
• One Grandkid Households Are Big Spenders

• At Least Half Of Social Gamers Are 50 Years Old Today

David Stutts | E-mail | Twitter | Blog | SlideShare | LinkedIn

Gen Y

• Millennials Don’t Mind Paying Premium For Green
• Dell Targets Gen Y With Streak Tablet And Speedy Gaming
• Affluent Gen Y Connects To Brands Via Digital Media
• Gen Y Adults Mirror Behavior Of Their Boomer Parents
• Habbo Hotel Registers 200 Millionth User

Gen X

• Blog-Happy Xers Challenge Millennial Internet Dominance
• Dad Says Ads Don’t Speak To Them
• Xer Comic Louis C.K. Plays Misery For Laughs
• Digital Gen X Donors Dig Deep For Charities
• How To Know You Grew Up In The 1980s

Baby Boomers

• Boomers Flock To Branson For Value Entertainment
• Some Boomers “Retire” To Jobs That Allow Them To Help Others
• Empathy Suit Simulates Aging Boomer Bodies
• From Diapers To Depends: Marketers Discreetly Retool For Boomers
• Need Work? You Might Want To Have A Little Work Done On Your Face First

David Stutts | E-mail | Twitter | Blog | SlideShare | LinkedIn