Traveler2.0, written by David Stutts, Director of Brand Planning. This paper was written in the spring of 2008 and takes a quick look at the quickly emerging, extremely savvy, digitally and socially connected leisure traveler, whom we dubbed Traveler2.0. This paper coincided with the release of the Luckie50, our annual list of what we find to be the most interesting online travel-related sites.
We’ve written quite a few “white papers” over the last couple of years with a lot of insightful thinking. Most of which is still relevant, so we’ve decided to repost all of them here. This is #12 of 13. Enjoy.
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