Rethinking Mom Again

Rethinking Mom AgainRethinking Mom Again, written by David Stutts, Director of Brand Planning. Part two of our three part Rethinking mom series. This paper was written in the fall of 2008 and took a quick look at the emerging potential of Gen Y mom.

We’ve written quite a few “white papers” over the last couple of years with a lot of insightful thinking. Most of which is still relevant, so we’ve decided to repost all of them here. This is #9 of 13. Enjoy.

David Stutts | E-mail | Twitter | Blog | SlideShare | LinkedIn

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