Monthly Archives: March 2010

March 2010 Generational News & Views Newsletter

Each month this newsletter takes a topical look into what is happening in the lives of Baby Boomers, Xers and Gen Y with a focus on products/services/brand/experiences that embrace social and digital technologies. Click here to download a free copy … Continue reading

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It’s Not About You

It’s Not About You, written by Jay Waters, Chief Strategy Officer. This paper explores two smart media-centric ways to get consumers thinking about your brand – MyPrime™ and DecisionPointPlanning™ – when they need it most We’ve written quite a few … Continue reading

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Your Best Brand Assets

Your Best Brand Assets, written by David Stutts, Director of Brand Planning. This paper explores one of the great untapped brand-building assets every company has, but few truly use to their greatest potential – customer-facing employees. We’ve written quite a … Continue reading

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Luckie helps make Alabama the most connected state on Facebook. Seriously.

The following is a press release excerpt from our Alabama Tourism client regarding a strong social media program Luckie helped concept and develop: Alabama Tourism has launched a Facebook fan page for 215 cities participating in the “Year of Small … Continue reading

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Let’s Kill The Client

Let’s Kill The Client, written by Brad White Chief Creative Evangelist. This paper explores how no agency/advertiser relationship is perfect, and how it takes a lot of effort to create the kind of relationship that fosters great work. We’ve written … Continue reading

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