Most of us go through life struggling to find even one artistic talent. Then there are folks like Luckie’s Rich Albright and Bob Harrison, who flex their creative skills by day as a designer and writer respectively, then share their musical talents with the citizens of Birmingham by night as members of the bluesy rock band Altamont.
The only thing more popular around here than Altamont’s performances are their posters, designed by Rich for each and every show. Today we thought we’d share a gallery of their self-promotional masterpieces:
Are augmented reality and overzealous branding leading us to a future where our very lives are awash in 24/7 marketing? Heck, are we already there?
This video was created by architecture student Keiichi Matsuda as part of an assignment to analyze “the social and architectural consequences of new media and augmented reality.” Via AdFreak.
Nice read in AdAge today on how brands are trying to tap into the potential power of location-based social networking site FourSquare. Since its inception, the service had slowly been rolling out into selected markets, until late last year when it went nationwide. It currently has a little over 300,000 users and is growing rapidly. Users check-in and are awarded with a various combination of points and badges.
Some restaurants and bars (mainly in NYC) have jumped on the bandwagon and are offering their own rewards (discounts, free appetizers, drinks, etc.) for users who check-in at their location and flash their mobile screen as proof.
As the service continues to grow, there seems to be strong opportunity and potential for savvy marketers to tap into this mobile consumer in a way that can be unintrusive, but engaging.
