Each month, David Stutts takes a look at news and perspectives on Gen Y, Gen X and Baby Boomers. It’s free to download and packed with great info. Just click here to download the PDF.

Headlines from this month’s issue:

Boomers

• Retirees Cruise Into The Sunset In Floating Condos
• A Woodstock Flashback, Man?
• The Family That Social Networks Together…
• Boomers See Old Age As Still Being Far Away
• Boomer Insight On Store Brands And Eating

Gen X

• Edy’s Helps Parents Help Their Youngsters Chill Out After A Tonsillectomy
• “Life Moves Pretty Fast.” Remembering John Hughes
• Luvs Readies Campaign To Help Moms Save Money
• Johnson & Johnson Introduces New Breed Of App
• Moms Love Free Food Samples At Costco

Gen Y

• Adidas Engages Youth Demographic With Mobile
• Coalition Aims To Put Millennials To Work
• Kia Targets Gen Y With Hamster Facebook App
• SofLens Focuses On 20somethings
• Sears Targets College Students With Facebook Campaign

David Stutts is Luckie’s VP/Director of Brand Planning. For a free subscription to Generational News and Views — or David’s other monthly report, Trend Trackers — just drop him an e-mail.