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Monthly Archives: May 2009
Patti Siegel joins Luckie & Co. as Senior Vice President, Director of Account Management
With a proven track record in account and agency management, Siegel was most recently with Deep Blue Insight Group, an Atlanta-based brand planning and research company where she was director. There she worked on new product developments for a number … Continue reading
Posted in agency news, New hires
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Emergence of Gen Y Mom
by David Stutts, Director of Brand Planning for Luckie & Company A couple of years ago marketers had to shift their mom mindset from the Baby Boomer Soccer Mom to Gen X Domestic Goddess Mom. Well, guess what? It’s think … Continue reading
Welcome to the new Re-Think Tank
Here it is, the new and improved Re-Think Tank, a blog away from home for those of us here at Luckie & Company. Here you’ll find a veritable treasure trove of marketing insight, news and well-reasoned discourse. Or at least … Continue reading